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Marketing Fail

From Stuff

Snagged from Yahoo. Links to Snickers’ facebook page.

2 Responses to “Marketing Fail”

  1. john Says:

    Despite the awkward choice of make-believe words, the fact that a candy bar can command a font/border for its own represents a marketing success, in my book.

    The only similarly strong brand I can think of is Nintendo with the red rounded outline.

  2. Diogenes Says:

    Those lame billboards are all over Atlanta. Terrible marketing campaign – makes me want a Butterfinger…

    “The only similarly strong brand I can think of is Nintendo with the red rounded outline.”

    Umm… Coca-cola maybe?

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